An easy to use "straight red" water soluble, liquid colorant. Simply add drop by drop until the color depth you desire is achieved. Works great for melt & pour soaps or any other water based recipes.
INCI: Iron oxide (and) organic glycerin. (Yes! We use organic glycerin to manufacture these colorants, though the iron oxides cannot be certified organic ... see below).
Please note that our iron oxides are a high quality, lab produced, synthetic colorant. They are globally compliant to be used in cosmetics sold internationally.
Iron oxides can be found in nature, but they are generally not safe nor approved for cosmetic use, as they often contain high levels of lead and other toxic heavy metals. Any website that claims they are selling a natural iron oxide (and not a lab produced version as ours is), should be carefully evaluated. For more reading on this, you can visit the FDA link here: http://www.accessdata.fda.gov/scripts/cdrh/cfdocs/cfCFR/CFRSearch.cfm?fr=73.2250